Liliana Patricia Vasquez Uribe

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1969

Liliana Vásquez’s mission within the organization is to define strategic guidelines, promote alignment across businesses and countries, and accelerate the evolution toward an increasingly integrated and global operating model.

She holds a degree in Business Administration from Universidad EAFIT and has specialized training in Marketing Management with a focus on Product Management, as well as Executive Development for Boards of Directors from Universidad de los Andes. She also holds international certifications in banking payment instruments from Tecnológico de Monterrey, executive education in Marketing from Kellogg–Northwestern, Strategic Innovation from Babson College, studies in digital banking from IE University, financial sustainability from Barcelona School of Management, and global strategic vision through the World of Tomorrow program at IE University.

She joined Grupo Cibest in 1996 and has held various leadership positions, including Vice President of Payment Media for Colombia, Panama, Guatemala, and El Salvador; Vice President of Product and Channel Development; and Vice President of Products.

In 2026, she was appointed Corporate Vice President of Payments, Flows, and Insurance.

He is not a PEP under Colombian regulation.

He is a member of the Board of Directors of some subordinates.